YouTube is a global social platform that has more than 2 billion active monthly users. Each day more than 1 billion hours of videos are being watched by users. Every entrepreneur finds this platform to be more productive to reach their audience and keep posting their promotional videos through their business account.
The question is, are all your videos being watched by your target audience? You may be sure that your audiences are active members of this global platform, but do they visit the platform at the right time to view your product videos?
This is where we need to find the best times to publish YouTube videos. Now the next viral search would be on the best time to post on YouTube, 2023. For this, you need to crack into YouTube algorithms and should plan your YouTube video publishing schedule accordingly.
What Time of day is the worst for YouTube posting?
Can you imagine how would you feel if your posted video does not get enough views? It will be the worst nightmare for any marketing person who was expecting to have greater brand reach through his promotional videos.
This is mainly because you have posted the videos at the wrong time. What is meant by wrong time? It is the time when your audience will not be online. So, you will not view it at this time.
Before we find the best time to publish YouTube videos, we need to know the time that we should avoid posting videos. This will save you time and spend as you know posting in this time will not be productive at all.
According to a search, it has been mentioned that Sunday is the worst day to post any video content on YouTube. Apart from Sunday, you can also avoid Tuesday and Wednesday as the audience will be busy with their official work. If you are particular about the hours then we would say that from 6 AM to 9 Am, 9 Am to 12 PM, and 9 Pm to 12 AM are not the best times to publish YouTube videos.
Best Time to Post YouTube Videos 2023
This is what you all are eager to know as you will be getting more views and better brand reach with the right audience. Each day, people’s attachment to social platforms varies as per their work schedules. By clearly analyzing users’ behavior we have listed down the best times to publish YouTube videos for your reference.
| Weekdays | The optimal time to publish YouTube videos |
| Monday | 2:00, 3:00, and 4:00 |
| Tuesday | 2:00, 3:00, and 4:00 |
| Wednesday | 2:00, 3:00, and 4:00 |
| Thursday | 12:00, 1:00, 2:00, and 3:00 |
| Friday | 12:00, 1:00, 2:00, and 3:30 |
| Saturday | 9:00, 10:00, 11:00 |
| Sunday | 9:00, 10:00, 11:00 |
You can make use of the above-mentioned YouTube video timing which is found to be productive and can expect good reach.
Best Time to Publish YouTube Videos using YouTube Analytics
YouTube analytics supports users to find the optimal time to post YouTube videos. To make use of the analytics reports you need to provide more information about the video and this will make YouTube identify the significance of the video.
The first 24 to 48 hrs. will determine the performance of your videos. You can see the maximum number of views during these hours. By calculating several metrics, YouTube analytics will find the best times to publish YouTube videos.
You can find a clear chart in your YouTube account section. You will see people who have viewed your videos, on different days of the week when the video has gained maximum and minimum views.
Best Time to Go Live
Live streaming is another crucial aspect where you need to find the best time to go live. It is not like posting a video and waiting for viewers to view it. Rather you will be live and you can interact with your audience in real time.
More efforts need to be contributed as you need an audience to interact. When there are no viewers then there is no point in going live. With your analytics chart, you can easily find out the time when your audience is available and you can make use of the time and get engaged with your audience.
How Often Should You Post on a New YouTube Channel?
Being a beginner, you will not have any idea about gaining views and which is the best time to post YouTube videos. Also, initially, you may not get more views as your channel is new and you may not reach your audience.
With the help of YouTube analytics, you can get to know the top geographics where the maximum viewers are viewing your videos. In the overview tab, you can find real-time views in the last 48 hours. By keep monitoring this report for a week, you will be able to identify the best times to post YouTube videos.
Tools to Help Find Your Best Upload Time
We have dedicated YouTube management tools that will help us find the best times to post YouTube videos. Those tools are vidIQ and TubeBuddy. These extensions are suggested for you to get more information on uploading days and times.
Best Time to Upload Using Tube Buddy
Apart from YouTube analytics, by installing TubeBuddy you will get details regarding the best time to upload below the audience analytics page of YouTube. You can make use of the peak time recommended by the extension and you can frame your YouTube video publishing schedule and can start posting videos at those times.
Best Times To Upload YouTube Shorts
YouTube video timing has a crucial role in getting views and click-through rates for videos. YouTube shorts are gaining greater response as users may not need more time to watch those short videos.
- First Time (11: AM Eastern)
You can begin your posting starting by 11 AM Eastern, and do not post before this time. If you are serious about having more visibility to your posted videos then better stick to this timing.
- Second Time (11:00 a.m. Eastern 3:00 p.m. Eastern)
The second optimal time to publish YouTube videos will be 3 PM Eastern. This will be the ideal time to reach a younger demographic. You can post videos that will be more attractive to youngsters at this time.
By entering YouTube Studios, you will find the analytics section. There you need to enter the audience section. In this section, you can find when your viewers are available online and the time slot will be highlighted with purple.
You need to use those time slots to post your first video of the day. This video will cover a large audience group and will get you more views. Next to that, you will get to know what other types of videos and creators your viewers are interested in. You can take them as a reference and can create similar videos to satisfy your viewers.
Conclusion
Hope you have gained clear knowledge about the best times to publish YouTube videos. This is very essential as the purpose of posting videos can never be fulfilled if you post them at the wrong time.
Just like post timing, the post title is also very crucial. The title should be catchier and should grab the attention of the audience. Many videos even posted on the best time have failed mainly because of irrelevant titles. Keep all these suggestions in mind and post your video and let it go viral among your viewers.
Frequently Asked Questions
What are some tips for scheduling YouTube videos?
YouTube video publishing schedule needs more consideration about the audience. You need to know more about your audience before you post your videos. Some audiences may watch YouTube videos at the same time they spend on TV. Some may spend in the noon time. It depends upon your audience.
What Is the Best Time to Post on YouTube on Friday?
Friday is considered to be one of the best days to upload YouTube videos. Mainly because it is the start of the weekend for all working audiences. The right time to post on Friday will be between 2 pm to 4 pm. This will get your video more views in the evening and the audience will keep sharing videos with their friends since it will be their weekend. They will get time to talk about the video and make it viral.
Does posting time matter on YouTube?
Yes, posting time matters more on YouTube. The first few hours of posting are very crucial to get views. So, you need to post your videos at peak times.
Does it matter when you upload a video to YouTube?
YouTube video publishing schedule has a crucial role and users need to maintain this schedule to get better views and reach. If you post at the right time, you can get more views in a very few minutes.
